The Power of Personal Connections in Our Catholic Schools
Episode Title: The Power of Personal Connections in Our Catholic Schools
In this short episode of the Catholic School Leaders Podcast, John shares a simple but powerful lesson for Catholic school leaders—why personal connection matters more than ever.
Drawing from his recent experience of switching insurance agents, John highlights the parallels between customer service in business and the way Catholic schools communicate with families. Too often, schools only reach out when money is due or when something is needed. But that kind of transactional relationship doesn’t inspire loyalty—or retention.
Instead, John challenges leaders to think about how their schools can:
- Go beyond financial transactions to build authentic, ongoing relationships with families.
- Celebrate and communicate good news regularly, not just when you need something.
- Create opportunities for personal connection that inspire parents to share their positive experiences with others.
- Avoid waiting until families decide to leave before addressing concerns—by being proactive and present.
This episode is a quick reminder that relationships are the heartbeat of Catholic school advancement and enrollment. When families feel seen, valued, and connected, they don’t just stay—they become your best ambassadors.
Resources & Next Steps
- Want help strengthening your school’s messaging and parent engagement? Schedule a call with John
to talk through strategies. - Subscribe to the Catholic School Leaders Podcast so you don’t miss future episodes filled with practical insights for your school.
